Compare/Ross Video

LIGR vs Ross Video

Ross Video XPression is a hardware-based character generator for permanent broadcast facilities — $50K–$500K+ per installation, trained operators required. LIGR is a cloud-native broadcast graphics platform that automated 4,000+ matches for Football Australia and 650+ matches per season for DAZN National League — zero hardware, zero operators.

Choose LIGR if you want:

  • Broadcast-quality sports graphics — no $50K+ hardware investment
  • Zero operators — Game Plans automate entire broadcasts (4,000+ FA matches)
  • Instant deployment — unlimited venues on one cloud platform
  • 10+ sport templates with Sportradar data feeds and per-sponsor impression tracking

Choose Ross Video if you need:

  • Permanent, high-end broadcast facility infrastructure
  • Universal broadcast graphics (news, weather, etc.)
  • Dedicated engineering staff managing on-premise systems
  • Industry-standard broadcast production workflows

Feature Comparison

FeatureLIGRRoss Video
Deployment
Cloud-native, instant setup
On-premise hardware installation
Hardware Required
None — any browser
Dedicated servers, switchers, I/O
Operators Required
Zero — fully automated
Trained operators + engineers
Sport-Specific Templates
10+ sports — football, basketball, rugby, tennis, cricket
Generic CG templates
Automated Scoring
Sportradar data feeds — automatic triggers
Requires integration + operator
Sponsor Management
Built-in scheduling + tracking
Manual insertion
Impression Tracking
Per-sponsor, per-match
Not available
Game Plan Automation
Game Plans — pre-program full broadcasts end-to-end
Manual playlist operation
Scalability
Unlimited venues — FA runs 4,000+ matches on one platform
Per-venue hardware investment
Capital Cost
SaaS subscription — from $0.50/match
$50K–$500K+ per installation
Remote Production
Produce from anywhere
Limited remote capability
Multi-Platform Streaming
Simultaneous destinations
Requires additional infrastructure
Highlight Generation
Auto-generated clips
Manual clipping
Production Quality
Broadcast-quality overlays
Industry-leading graphics engine
API Access
Full REST API
Proprietary protocols

Who Should Choose Each Platform?

Best for LIGR

  • College and semi-pro sports. Limited budgets, multiple venues, high match volume — LIGR scales without per-venue capex.
  • Remote productions. No venue infrastructure required; operate from anywhere with internet.
  • Leagues and federations. Standardise graphics and sponsorship across dozens or hundreds of matches with zero manual intervention.
  • Streaming platforms. DAZN, YouTube, Twitch — multi-platform simultaneous output without additional infrastructure.
  • Growing broadcasters. Start small, scale fast — pay for what you use, no hardware lock-in.

Best for Ross Video

  • Major broadcast centres. Networks, large stadiums with permanent installations and dedicated technical staff.
  • Universal broadcast graphics. News, weather, election coverage — beyond sports-specific needs.
  • Legacy integrations. Existing infrastructure built around Ross systems; switching costs are prohibitive.
  • High-touch graphics design. Custom-built, frame-accurate animations requiring full control.
  • Tier 1 sports (for traditional broadcast). Networks with existing Ross investments and established workflows.

Trusted by sports broadcasters globally

200,000+

Automated matches

Football Australia

4,000+ matches

DAZN

650+ matches/season

20+

Sports supported

Frequently asked questions

Ready to try LIGR?

See how broadcast-quality sports graphics can work for your venues, without the hardware investment.